Learn how to design your brand or company name in the perfect way for logos, brand assets, media kits, and more. This 60-minute class features Mackey Saturday — best known for designing the “scripted” Instagram logo — creating a logo for his friend’s skate shop. Bite-sized lessons cover understanding your market, crafting balanced letterforms, developing advanced ligatures, and working with symmetry.
By the end of the class, you’ll develop your own unique, type-based logo for a company, project, or even yourself. This class is perfect for both beginning designers looking to master the basic building blocks, experienced professionals looking for new tricks, and brand strategists eager to go behind the scenes.